Media Kit
Official brand assets, color palettes, typography, and voice guidelines.
Logos
Use the primary logo on light backgrounds and the dark variant on dark or coloured backgrounds. Do not alter proportions, colours, or add any effects like shadows, glows, or outlines.
Wordmark
Logo — Light
Logo — Dark
Logomark
Color Palette
All brand colors are derived from these tokens. Do not substitute or introduce alternate colors alongside Numaura brand assets.
Primary
Muted Lavender — Primary Actions
Accent
Dusty Rose — Decorative Emphasis
Background
Near-White Lavender — Surface Base
Typography
Two typefaces are used exclusively. Do not substitute alternate fonts in brand-affiliated content.
DM Serif Display
Numaura
Life Path • Soul Urge
Your blueprint, decoded.
Available Free via Google Fonts: DM Serif Display
Outfit
Self-discovery
Unlock the patterns hidden in your numbers.
Analytical. Precise. Actionable.
Available Free via Google Fonts: Outfit
Product Assets
Official product artwork cleared for editorial and promotional use. Do not crop, recolour, or change the composition of these images without prior written approval from Numaura.
Brand Voice
Numaura's voice is analytical, precise, and grounded. We present numerology as a structured behavioral framework, not as mysticism or fortune-telling. Please follow these guidelines in all brand-affiliated content.
Please Do
- Describe Numaura as a structured self-discovery framework built on classical numerology principles.
- Use terms like cyclical awareness, behavioral framework, and relationship optimization.
- Present insights as actionable and objective, rooted in discernible and repeating patterns.
- Communicate honestly and directly in favor of the no-sugar-coat approach over empty flattery.
Please Don't
- Use nebulous or mystical language such as destiny, magic, predetermined fate, or the universe decides.
- Present numerology as a predictive or prophetic tool, since we deal in patterns, not prophecies.
- Position Numaura with toxic positivity or vague reassurances, since we provide structured and analytical insights.
- Alter, recolour, or distort logos or brand assets without prior written approval from Numaura.